Government invests $13.5 million into international tourism marketing

Monday 9 June 2025 · 4 outlets · 5 reports · updated Mon 9 Jun 2025, 7:53pm

In this story Christopher Luxon, Louise Upston, Tourism New Zealand

The Government has announced a $13.5 million funding boost for Tourism New Zealand. Prime Minister Christopher Luxon and Tourism Minister Louise Upston aim to attract an additional 72,000 visitors by targeting core markets in Australia, China, and the United States.

How they headlined it

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1. NZ HeraldMon 9 Jun 2025, 3:30pm

   Government makes another investment into tourism marketing (opens in new tab)

   • Tourism: Luxon, Upston hope extra money gets more attention from China, Australia and the US (opens in new tab) Mon 9 Jun 2025, 7:53pm
2. RNZMon 9 Jun 2025, 4:03pm

   Government invests $13.5 million in bid to attract 72,000 more visitors to NZ (opens in new tab)

3. Otago Daily TimesMon 9 Jun 2025, 4:07pm

   Govt invests another $13.5 million in tourism (opens in new tab)

4. 1News via RNZMon 9 Jun 2025, 4:38pm

   Government invests another $13.5 million in NZ tourism (opens in new tab)