Daniel Shand uses wordless plywood signs for Queenstown mayoral campaign

Otago Daily TimesThe PressRNZSunday 21 September 2025 · 3 outlets · 2 reports · updated

In this story Queenstown Lakes District Council, Glyn Lewers

Photo: Otago Daily Times (opens in new tab)

Former parliamentary candidate Daniel Shand has launched a mayoral campaign in Queenstown Lakes using plywood and spray paint. His hoardings feature no words, logos, or photos, representing what is described as a low-budget, deconstructionist approach to election advertising.

How they headlined it

First reported by Otago Daily Times, Sun 21 Sep 2025, 7:02pm · 2 reports from 2 outlets over 17 hours
  1. Otago Daily TimesOtago Daily Times

    The meaning behind Queenstown's 'deconstructionist' election hoardings (opens in new tab)

  2. The PressThe Press via RNZ

    The 'deconstructionist' meaning behind Queenstown's curious election hoardings (opens in new tab)

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