RJ's discontinues production of Jaffas due to declining sales

Tuesday 1 July 2025 · 4 outlets · 4 reports · updated Tue 1 Jul 2025, 6:56pm

Levin-based confectionery company RJ's has confirmed it will no longer manufacture Jaffas. The decision to stop making the orange-coated chocolate lollies follows a decline in sales. The iconic sweets will no longer be available on New Zealand shop shelves.

How they headlined it

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1. NZ HeraldTue 1 Jul 2025, 4:49pm

   Jaffas discontinued by New Zealand confectionary company RJ’s (opens in new tab)

2. 1NewsTue 1 Jul 2025, 5:27pm

   'Disappointing news': Jaffas discontinued by RJ's due to low sales (opens in new tab)

3. StuffTue 1 Jul 2025, 6:01pm

   Iconic Kiwi chocolate Jaffas are leaving NZ shelves (opens in new tab)

4. RNZTue 1 Jul 2025, 6:56pm

   Iconic Jaffas to be discontinued for good after decline in sales (opens in new tab)