Florence Pugh reflects on filming East of Eden in New Zealand

Stuff1NewsMonday 5 October 2026 · 2 outlets · 2 reports · updated

In this story Netflix, John Steinbeck, Florence Pugh

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Actress Florence Pugh has shared her experiences filming the Netflix series East of Eden in New Zealand. The production, based on the novel by John Steinbeck, was filmed in Dunedin and Ōamaru during the 2024/2025 summer. There are hopes the project will attract more large-scale productions to the Otago region.

Key facts

5 facts
  • East of Eden is a seven-episode Netflix mini-series1News
  • The series is based on John Steinbeck's 1952 novelStuff1News
  • Filming occurred in New Zealand during the 2024/2025 summer1News
  • The series reached number one on Netflix1News
  • Filming locations included Dunedin, Ōamaru, Auckland, and Thames1News

The full story

1 min read · 2 outlets

The seven-episode Netflix mini-series East of Eden has reached number one on the streaming platform. The production is based on the 1952 novel by John Steinbeck.Stuff1News

Filming took place in New Zealand during the summer of 2024/2025. While the story is set in California's Salinas Valley, locations used included Dunedin, Ōamaru, Auckland, and Thames.Stuff1News

In Ōamaru, the heritage precinct was closed for one week, while parts of Dunedin were closed for one day. Production crews worked from approximately 4am until the evening to manage makeup and traffic changes.1News

Local extras included Moana Kyle and student Eva Clarke. Clarke described the experience as "surreal" and noted the set featured Victorian elements such as carriages and posters.1News

Compiled from reports by Stuff and 1News.

How they headlined it

First reported by Stuff, Mon 5 Oct, 8:38am · 2 reports from 2 outlets over 4 hours
  1. StuffStuff

    Florence Pugh reflects on her experience filming in New Zealand (opens in new tab)

  2. 1News1News

    East of Eden a sprawling hit starring Florence Pugh, Dunedin and Ōamaru (opens in new tab)